Jah9 – Ma’at (Each Man) | New Video

by Nov 15, 2019News, Video

NEW VIDEO

JAH9 – MA’AT (EACH MAN)

Jamaican singer and yogi Jah9 releases her brand new single “Ma’at (Each Man),” accompanied by a beautiful visual directed by Samo Kush I. Jah9’s new track is the follow-up to her hit “Heaven (Ready Fi Di Feeling)” and continues to build anticipation for her forthcoming album in 2020.

Through “Ma’at (Each Man)”, Jah9’s mix of spoken word and soaring melodies float gently over a throbbing dub bassline. Half-way through the track’s instrumental break, Jah9 pivots into a nimble poetic delivery deconstructing what it means to live a righteous lifestyle. The difference in the way she wields her voice is palpable and intentional, indicating a balance in the way she applies her craft.

“I speak about the karmic cycle and its real implications for the individual relative to their actions. No actions go unnoticed, and I am ever reminded that what we pay, will be weighed, when we meet our judgement day. For I, it represents a coming of age, an initiation into the real meaning of social & personal responsibility, an understanding that fosters self-discipline and strength of will; the key tools for rising above karmic forces,” Jah9 explains.

The video is a stunning collage from Jah9. Whether she is front and center against a stark white backdrop or basking in her element amongst her natural surroundings in Jamaica, she commands the viewer’s attention.